Digital CX Transformation for Saudi Arabia’s Top Automotive Brand

Brief Overview:

A top automotive brand and their dealership in Saudi Arabia sought to modernize customer engagement and digitize lead management ahead of major vehicle launches. Fragmented systems, slow response times, and poor digital UX hindered growth amongst key demographics.

Partnering with CodeNinja, Najeeb Autos implemented a fully integrated digital experience featuring multilingual, mobile-first landing pages with 360° vehicle exploration, and real-time CRM + call center integration to streamline inquiry-to-conversion journeys.

Key Highlights:

• High-Conversion Pages: Designed responsive, Arabic-English landing pages with immersive 360° vehicle views and strong CTAs.

• Real-Time Lead Management: Integrated Salesforce CRM and Talkdesk for instant follow-ups, reducing lead response time by 70%.

• Mobile-First Optimization: Achieved 98% responsiveness across devices, increasing campaign engagement and time-on-site.

• Analytics + Insights: Deployed full-funnel tracking to optimize performance and conversion strategies.

• Data Compliance: Ensured GDPR and Saudi regulatory alignment with secure data handling and transparent consent workflows.

The end-to-end solution drove a 2.5x increase in qualified leads, 30% uplift in test drive bookings, and improved user sentiment — redefining digital sales journeys for auto consumers in the Kingdom.

Download the case study to explore Najeeb Autos transformative journey.